Trade Show Giveaways
Among the various events that your clients will need promo for this summer, trade shows offer numerous opportunities for distributors to sell more branded products. The great thing about trade shows is that they can be hosted indoors and outdoors in both professional and casual settings, in person or virtually. Additionally, almost every industry uses trade shows as a way to enable networking between businesses and customers. As a supplier, you can play a vital role in helping clients establish strong connections with their audience by curating a list of products that fulfills their specific promotional needs. Below are some of the essentials you should consider pitching for upcoming trade shows!
Budget Friendly
Trade shows are not cheap as there are many elements to consider and marketing material is only one of them. As a distributor, you should highlight the affordability of your products as it can help your clients keep costs in check and significantly increase the return on the initial investment. Reusable promo products are a great choice as they remain useful for a long time, creating a large number of impressions without any added costs to the advertiser even once the event has concluded! Writing instruments, key chains, and small office products are among the most cost-effective items that are not industry specific with high impression rates.
Engagement
For in-person live events, include products that encourage meaningful conversations between exhibitors and attendees. The first step is to help clients create a presentable and approachable booth that invites individuals to engage with a brand. One way to do this is through achieving a cohesive look which can be accomplished by personalizing wearable promo. Caps, t-shirts, pants, and jackets can all be branded to be included as part of a uniform for teams working the booths. If your clients want to supply their own apparel, they can also use our decoration services to make their uniforms more unique while adding professionalism and legitimacy to their business.
Specialty Products
Depending on the industry your business operates in we have many specialty items that can be used to attract specific demographics. From kitchen products for anyone in the entertainment industry to tools for construction companies - our products are great for targeted marketing. Leaving attendees with something they can hold on to is a great way to create more connections with potential customers. Tangible products that are closely related to a business or make reference to a specific industry can help set your clients apart from their competitors.
Use trade show season as an opportunity to onboard new products and offer your clients more tools to promote their brands. Whether it is a virtual show on a live one, promotional products do a great job of enhancing experiences for attendees. With hundreds of trade shows taking place this summer, distributors should remain stocked on promotional material to handle all demand from clients looking to take part in these types of networking events.