ASI Orlando 2025: Highlights & Takeaways

Jan 24

The start of a new year offers a chance to inspire your clients' marketing campaigns with new and exciting product trends. At the ASI Show Orlando 2025 hundreds of exhibitors presented a wide varie...

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Spook-tacular Giveaways

Sep 6, 2024

Want to give your customers something to talk about this fall season? Themed promotional giveaways are the perfect way for businesses of all sizes to generate some buzz this upcoming Halloween. Get...

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Level Up Your Sales

Jul 19, 2024

As summer starts to wind down, students and parents are gearing up for the new school year. This creates a prime opportunity for you to boost your sales with back-to-school offers. As there is a g...

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Bank on Success

Jul 5, 2024

In the past we have looked at ways that you, as a distributor of promo, can entice customers to try new products. One of those ways is to target specific markets with products that are useful and a...

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Write on Target

Jun 7, 2024

When it comes to cost-effective ways for businesses to connect with their customers, promotional pens provide an easy and reliable way to do just that. You might think that all pens are the same an...

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Writing Instruments for All Your Clients

Dec 22, 2023

Remember the last time you received a card with a handwritten note? This simple but very meaningful gesture makes gift-giving more personable and adds meaning to any gift. As a distributor of promo...

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Laser Focus: Spotlight on A Popular Imprint Method

Dec 8, 2023

As a promo product distributor, offering a wide range of imprint options ensures you can meet the needs of different demographics and always have something to offer different types of customers. Br...

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Products for the Financial Market

Sep 29, 2023

When it comes to pitching products to your customers, it's always a good idea to entice new sectors to give promotional products a shot. In the past, we've talked about how you can connect with th...

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Why People Love Promo: Strategies to Sell More Products

Sep 1, 2023

As promo professionals we know the value of our industry, however, it is up to us to educate the public about the benefits of including promotional tools in a variety of marketing campaigns. Break...

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Promo for Real Estate

Jul 7, 2023

Anytime you are pitching products to a specific market, it's a good idea to understand your client's profile and their customers' needs. The real estate sector has a number of potential clients loo...

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Trade Show Giveaways

Jun 23, 2023

Among the various events that your clients will need promo for this summer, trade shows offer numerous opportunities for distributors to sell more branded products. The great thing about trade show...

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Targeting the Education Sector

Jun 9, 2023

Education remains one of the top markets in the promotional products industry. Distributors should continue to target this sector with an array of options that range in price. From goodies that can...

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Make the Most Out of the Holidays

Feb 17, 2023

The start of the year is a great time to plan and build out your marketing schedule for the upcoming months. As a distributor, you know the importance of building promotions that use seasonally rel...

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Promos for Animal Welfare Groups

Dec 9, 2022

Non-profits and charities are constantly looking for effective ways to spread the word about their cause. Within this group, there is a more niche market that can greatly benefit from using promo p...

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Help Your Customers Fall for Fall

Aug 12, 2022

Timing is very important in the promotional products market. Although no one likes to think about the summer coming to an end it is crucial to begin preparing for the next season. Fall time is fill...

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Perfect for Getting Back to School

Jul 22, 2022

It's summertime and while most people are planning pool days, vacations, and holidays, as a distributor this is the perfect time to start thinking about back-to-school promotions. At first glance, ...

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Just in Time for Summer Holidays

Jun 24, 2022

Although summer is upon us, it is not too late to pitch your clients promotional products that are perfect for the upcoming holidays this season. From patriotic celebrations to awareness days, ther...

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Selling to Niche Markets

May 27, 2022

If you have established yourself in the promotional products market by offering a broad range of products that allow you to get orders from many different types of clients, now is a great time to e...

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Target Summer!

May 13, 2022

Appealing to your customer's needs is a great way to help you make the sale! But pitching the same promo products to all of your customers year-round may not be the best approach. Instead, you may ...

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Charity, Fundraisers & Non-Profit Promotions

Mar 18, 2022

As restrictions are being lifted and in-person events ramp up across the country this will surely have an impact on the landscape of the promo products industry. Amongst the many industries to targ...

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Go Social!

Feb 22, 2022

Promotional products can be used in a myriad of ways to build brand awareness and keep audiences connected. In the age of social media, promotional products have never had a better stage to shine o...

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Making the Most of In-Person Events

Jan 21, 2022

In 2020 and throughout 2021 we saw the rise of virtual events as a creative response for businesses and event planners to deal with the adverse circumstances brought upon by the world pandemic. Thi...

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Get them Excited for the New Year

Dec 10, 2021

As another year comes to an end, many businesses have already started to plan their marketing material for the upcoming year. As a distributor, this is the perfect time to get customers excited abo...

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Working with Small Businesses

Nov 26, 2021

In the last year, many small businesses were hit hard and were even forced to close for good. However, it is not all gloom and doom as the pandemic also gave way for individuals to launch new busin...

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Food, Drink, and Restaurant Promotions!

Oct 15, 2021

After a year filled with challenges, the restaurant industry has managed to get back up on its feet and make a heroic comeback. Now that sales have started to pick up and the threat of another clos...

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Our Favourite Metal Pens Your Customers Will Love!

Sep 17, 2021

Your customers are no doubt looking for cost-effective marketing and branding options so make sure to offer a variety of pens to help them achieve their promotional objectives. Branded pens are use...

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Notebooks for All Industries

Sep 3, 2021

As in-person events ramp up and employees return to the office, ensure your product lineup includes notebooks that are versatile and suitable for a number of industries. Whether it's an offsite mee...

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How to Talk to Non-Profits

Aug 20, 2021

Like many other industries, non-profits have also been affected by the pandemic. Funding has slowed as the economic downturn has pushed people to reconsider donating their hard-earned money to char...

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Get Them Thinking about Going Back to School

Jun 11, 2021

Planning for back school can be a real challenge especially under the unprecedented circumstances of a world pandemic. However, with a number of positive predictions beginning to take shape regardi...

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Help Your Customers Into PPE Gear

May 31, 2021

Personal protective equipment (PPE) is a rapidly growing promotional product category which continues to permeate the public sphere. With lockdowns and social distancing protocols still looming, th...

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How to Appeal to the Budget Conscious Client

Nov 13, 2020

2020 has been a challenging year for everyone, including promotional product distributors. As a side effect of social lockdown measures, the economy has taken a hit, resulting in production slowing...

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