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Blog

Making the Most of In-Person Events

Jan 21

In 2020 and throughout 2021 we saw the rise of virtual events as a creative response for businesses and event planners to deal with the adverse circumstances brought upon by the world pandemic. This c...

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Get them Excited for the New Year

Dec 10, 2021

As another year comes to an end, many businesses have already started to plan their marketing material for the upcoming year. As a distributor, this is the perfect time to get customers excited about ...

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Working with Small Businesses

Nov 26, 2021

In the last year, many small businesses were hit hard and were even forced to close for good. However, it is not all gloom and doom as the pandemic also gave way for individuals to launch new business...

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Marketing Tips 101

Nov 12, 2021

As we enter the last part of the year, this is a great time for promo distributors to dust off their marketing strategies and begin brainstorming new ideas. Combining creative ideas and strategic thin...

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The Top Drinkware Recommendations You Can Make!

Oct 29, 2021

According to a study performed by the Advertising Specialty Institute (ASI, 2020), nearly eight out of 10 consumers reported owning promotional Drinkware. Whether it’s at the office, the gym, or...

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Food, Drink, and Restaurant Promotions!

Oct 15, 2021

After a year filled with challenges, the restaurant industry has managed to get back up on its feet and make a heroic comeback. Now that sales have started to pick up and the threat of another closure...

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All About Imprints | Embroidery

Oct 01, 2021

In the promotional product industry, in order to position yourself as an industry leader, it is not sufficient to merely educate your customers about the latest products available in the market. You s...

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Our Favourite Metal Pens Your Customers Will Love!

Sep 17, 2021

Your customers are no doubt looking for cost-effective marketing and branding options so make sure to offer a variety of pens to help them achieve their promotional objectives. Branded pens are used d...

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Notebooks for All Industries

Sep 03, 2021

As in-person events ramp up and employees return to the office, ensure your product lineup includes notebooks that are versatile and suitable for a number of industries. Whether it’s an offsite ...

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How to Talk to Non-Profits

Aug 20, 2021

Like many other industries, non-profits have also been affected by the pandemic. Funding has slowed as the economic downturn has pushed people to reconsider donating their hard-earned money to charity...

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Showcase Strategies You Can Use

Aug 06, 2021

There are many strategies out there that you can employ when trying to showcase your products to the public. Technological advancements and the increasing digitization of our daily lives has made thin...

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Making the Sale! Appeal to Their Aesthetics!

Jul 23, 2021

A lot has changed in the industry this past year, regardless of who your market is. Even the industry’s big spenders, sectors such as education and healthcare, are experiencing huge changes in d...

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Teach Your Customers about the Power of Promo

Jul 09, 2021

When it comes down to proven marketing tactics that can reach and engage clients, you will not find many methods that are more effective at spreading the word about a business or brand than promotiona...

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How to Sell Them on Apparel

Jun 25, 2021

With people spending more time than ever at home in the past year, this has prompted businesses and event planners to incorporate comfortable apparel options into their promotional campaigns. In turn,...

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Get Them Thinking about Going Back to School

Jun 11, 2021

Planning for back school can be a real challenge especially under the unprecedented circumstances of a world pandemic. However, with a number of positive predictions beginning to take shape regarding ...

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Help Your Customers Into PPE Gear

May 31, 2021

Personal protective equipment (PPE) is a rapidly growing promotional product category which continues to permeate the public sphere. With lockdowns and social distancing protocols still looming, there...

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Golf Season Promos to Excite Your Customers!

May 14, 2021

From fundraisers and charity tournaments to playing friendly rounds with friends, golf brings forth many opportunities for your customers to showcase their brand. The great thing about golf season is ...

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Help Your Customers Gear Up For Summer

May 03, 2021

Distributors should take advantage of the possibilities brought forth by the start of a new season by expanding their product offerings, or alternatively find new ways to market existing line ups. At ...

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T-Shirt Frenzy

Apr 16, 2021

As the effects of the pandemic linger there have been many changes to the promotional products industry. Among the changing trends, we have seen the t-shirt market explode as people are spending more ...

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Quench Their Curiosity with These Great Drinkware Picks!

Apr 01, 2021

Drinkware remains one of the top categories for businesses to advertise and promote their brand to the public. Whether it’s the gym, the office, or at home - mugs, water bottles and tumblers pri...

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Seeing Green

Mar 19, 2021

As a distributor of promotional products, you should always be looking for new items to expand your current product offering. Alternatively, you could devise new ways to market existing products by hi...

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Moment Merch

Mar 05, 2021

As a distributor of promotional products, it is important to stay up to date with all of the current trends in the promotional advertising industry in order to bring your customers more of the product...

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Beyond Print

Feb 19, 2021

A successful logo is more than just a symbol of identification of a company’s product and services. A good logo will draw in the public by telling a story, and conveying the brand’s messag...

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Top Markets to Target in 2021

Feb 11, 2021

With many lockdown measures still in place, it is safe to assume that many of the shifts and pivots brought forth by the pandemic will remain in place at least for the first part of 2021. This means t...

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Stand out with Winter Colours

Dec 11, 2020

The start of a new season offers creative possibilities for promotional product distributors to market and expand their product offerings. One of the ways you can encourage clients to revamp their mar...

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Trends to Look for in 2021!

Nov 27, 2020

As the year comes to an end, this gives us an opportunity to look back and reflect on product trends that stood out in the promotional marketing industry. Based on this analysis we are able to make pr...

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How to Appeal to the Budget Conscious Client

Nov 13, 2020

2020 has been a challenging year for everyone, including promotional product distributors. As a side effect of social lockdown measures, the economy has taken a hit, resulting in production slowing do...

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Finding the Right Imprint For Your On-Trend Buyer

Oct 16, 2020

As a distributor of promotional products it is imperative to stay up to date with all of the imprint methods, and techniques available in the industry. While some are part of a fad and become popular ...

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