ASI Orlando 2025: Highlights & Takeaways

Jan 24

The start of a new year offers a chance to inspire your clients' marketing campaigns with new and exciting product trends. At the ASI Show Orlando 2025 hundreds of exhibitors presented a wide varie...

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2025 Promotional Forecast

Dec 20, 2024

It's never too soon to start planning for the upcoming season, particularly for the promo industry. As Q4 comes to a close, distributors should begin crafting a solid marketing plan for next year t...

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Promo for Pet Lovers

Nov 1, 2024

Anyone with an animal in their life knows that an owner's love for their pet knows no limits. With all the pet love out there and approximately 86.9 million families owning a pet, this creates an o...

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Holiday Office Party Essentials

Oct 18, 2024

For marketers and event planners, holidays create unique opportunities to creatively market a brand and generate sales. Christmas is a special occasion that you can use to entice customers to creat...

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Chill Deals: The Best Winter Giveaways for Cold Weather

Sep 20, 2024

The temperatures are starting to drop in many parts of the country, and that means it's time for some seriously cool promo products! From company events to end-of-year promos and everything in betw...

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Fall Hashtag Days

Aug 2, 2024

Now that the summer pool parties, barbecues, and picnics are a thing of the past, it's time to say hello to fall! As a distributor of promo there are tons of opportunities to boost your sales duri...

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Level Up Your Sales

Jul 19, 2024

As summer starts to wind down, students and parents are gearing up for the new school year. This creates a prime opportunity for you to boost your sales with back-to-school offers. As there is a g...

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Bank on Success

Jul 5, 2024

In the past we have looked at ways that you, as a distributor of promo, can entice customers to try new products. One of those ways is to target specific markets with products that are useful and a...

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Festival Season

Jun 21, 2024

With most of the summer having already passed, before you blink it'll all be over! But before it ends we want to highlight a unique advertising opportunity for all your clients that you can still t...

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Generating Better Blog Content

Apr 19, 2024

Nowadays with the prominence of the internet and the rise of e-commerce practices, it is more important than ever to build an online presence for your business. A good online blog can improve your ...

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Sizzling Summer Sales: The Hottest Promo for The Season

Apr 5, 2024

Can you feel that? The summer heat is around the corner and with many outdoor events taking place, this opens the door for you to sell more products. From concerts and parades to company barbeques ...

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Laser Focus: Spotlight on A Popular Imprint Method

Dec 8, 2023

As a promo product distributor, offering a wide range of imprint options ensures you can meet the needs of different demographics and always have something to offer different types of customers. Br...

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Get Drinking!

Nov 24, 2023

Drinkware makes up one of the most popular, highly sought-after categories of promotional products. This is due to a number of factors. For advertisers, they generate a large number of impressions ...

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Products for the Financial Market

Sep 29, 2023

When it comes to pitching products to your customers, it's always a good idea to entice new sectors to give promotional products a shot. In the past, we've talked about how you can connect with th...

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Health and Wellness Promo

Aug 4, 2023

In recent years self-care has become a priority in North American culture. Regardless of age, people have come to realize that maintaining good health and wellness practices is key to a long, happy...

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Perfect for Picnic Weather

May 12, 2023

Picnic season is finally here which means you should consider adding new products to your lineup that will allow clients to make the most of the nice weather! From family reunions to company celebr...

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Gear up for Earth Month

Mar 31, 2023

Since its inception Earth Month has celebrated our earth, putting environmental concerns at the forefront of public awareness. Since then sustainability has become more than just a trend - inspirin...

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Make the Most Out of the Holidays

Feb 17, 2023

The start of the year is a great time to plan and build out your marketing schedule for the upcoming months. As a distributor, you know the importance of building promotions that use seasonally rel...

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Promotional Products For the Auto Industry

Feb 3, 2023

Drivers spend an average of more than 17,600 minutes - or about 293 hours - behind the wheel annually (AAA Foundation). As a significant portion of our lives is spent driving, this creates an oppo...

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Kickstart the New Year with These Great Recommendations!

Nov 25, 2022

Now is the best time to look at the trends of 2023! As the year comes to an end, businesses will begin to plan their campaigns for the following season. As a distributor, this is a great opportunit...

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Hot Drinkware for Cooler Weather

Sep 23, 2022

As the weather cools, give your clients the option to warm up prospects to their brand with custom branded drinkware. One of the great advantages of offering drinkware is that it can be marketed to...

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Drinkware That's Sure to Sell Year Round

Jul 8, 2022

Drinkware is of the most popular and highly sought-after categories in the promotional products market. Cost-effective, trendy, and eco-friendly, custom-printed drinkware allows small businesses to...

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Target Summer!

May 13, 2022

Appealing to your customer's needs is a great way to help you make the sale! But pitching the same promo products to all of your customers year-round may not be the best approach. Instead, you may ...

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Spring Trends!

Apr 1, 2022

Spring is here which means that sales opportunities are beginning to heat up! Golf tournaments, family picnics and company barbeques are all great occasions for your customers to promote their bran...

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Sell them on Sustainability!

Mar 4, 2022

More than a simple trend, sustainability has become a top priority in the promotional products space as consumers are becoming more educated about the effects of their actions on the environment. A...

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Go Social!

Feb 22, 2022

Promotional products can be used in a myriad of ways to build brand awareness and keep audiences connected. In the age of social media, promotional products have never had a better stage to shine o...

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The Top Drinkware Recommendations You Can Make!

Oct 29, 2021

According to a study performed by the Advertising Specialty Institute (ASI, 2020), nearly eight out of 10 consumers reported owning promotional Drinkware. Whether it's at the office, the gym, or ou...

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Teach Your Customers about the Power of Promo

Jul 9, 2021

When it comes down to proven marketing tactics that can reach and engage clients, you will not find many methods that are more effective at spreading the word about a business or brand than promoti...

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Golf Season Promos to Excite Your Customers!

May 14, 2021

From fundraisers and charity tournaments to playing friendly rounds with friends, golf brings forth many opportunities for your customers to showcase their brand. The great thing about golf season ...

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Quench Their Curiosity with These Great Drinkware Picks!

Apr 1, 2021

Drinkware remains one of the top categories for businesses to advertise and promote their brand to the public. Whether it's the gym, the office, or at home - mugs, water bottles and tumblers printe...

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Seeing Green

Mar 19, 2021

As a distributor of promotional products, you should always be looking for new items to expand your current product offering. Alternatively, you could devise new ways to market existing products by...

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Top Markets to Target in 2021

Feb 11, 2021

With many lockdown measures still in place, it is safe to assume that many of the shifts and pivots brought forth by the pandemic will remain in place at least for the first part of 2021. This mean...

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Trends to Look for in 2021!

Nov 27, 2020

As the year comes to an end, this gives us an opportunity to look back and reflect on product trends that stood out in the promotional marketing industry. Based on this analysis we are able to make...

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How to Appeal to the Budget Conscious Client

Nov 13, 2020

2020 has been a challenging year for everyone, including promotional product distributors. As a side effect of social lockdown measures, the economy has taken a hit, resulting in production slowing...

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