Just in Time for Summer Holidays

Jun 24, 2022

Although summer is upon us, it is not too late to pitch your clients promotional products that are perfect for the upcoming holidays this season. From patriotic celebrations to awareness days, there a...

Selling to Niche Markets

May 27, 2022

If you have established yourself in the promotional products market by offering a broad range of products that allow you to get orders from many different types of clients, now is a great time to expa...

Target Summer!

May 13, 2022

Appealing to your customer's needs is a great way to help you make the sale! But pitching the same promo products to all of your customers year-round may not be the best approach. Instead, you may wan...

Show Them the Value of Customization Options

Apr 29, 2022

Part of being an insightful, industry-leading distributor of promotional products is having the ability to determine which imprint methods are suitable for each item and occasion. Decoration options, ...

Easter Themed Promotions

Apr 15, 2022

After many winter months, businesses are now gearing up with giveaways and promotional tools to make their long-awaited comeback this year. As we continue to recover from the long-lasting effects of t...

Spring Trends!

Apr 01, 2022

Spring is here which means that sales opportunities are beginning to heat up! Golf tournaments, family picnics and company barbeques are all great occasions for your customers to promote their brands....

Charity, Fundraisers & Non-Profit Promotions

Mar 18, 2022

As restrictions are being lifted and in-person events ramp up across the country this will surely have an impact on the landscape of the promo products industry. Amongst the many industries to target,...

Sell them on Sustainability!

Mar 04, 2022

More than a simple trend, sustainability has become a top priority in the promotional products space as consumers are becoming more educated about the effects of their actions on the environment. And ...

Go Social!

Feb 22, 2022

Promotional products can be used in a myriad of ways to build brand awareness and keep audiences connected. In the age of social media, promotional products have never had a better stage to shine on. ...

Using Videos to Help Make the Sale

Feb 04, 2022

As a promotional products provider, it is imperative to constantly be looking for new ways to grow your business and seek out new creative solutions to get more sales. In a crowded marketplace, these ...

Making the Most of In-Person Events

Jan 21, 2022

In 2020 and throughout 2021 we saw the rise of virtual events as a creative response for businesses and event planners to deal with the adverse circumstances brought upon by the world pandemic. This c...

Get them Excited for the New Year

Dec 10, 2021

As another year comes to an end, many businesses have already started to plan their marketing material for the upcoming year. As a distributor, this is the perfect time to get customers excited about ...

Working with Small Businesses

Nov 26, 2021

In the last year, many small businesses were hit hard and were even forced to close for good. However, it is not all gloom and doom as the pandemic also gave way for individuals to launch new business...

Marketing Tips 101

Nov 12, 2021

As we enter the last part of the year, this is a great time for promo distributors to dust off their marketing strategies and begin brainstorming new ideas. Combining creative ideas and strategic thin...

Food, Drink, and Restaurant Promotions!

Oct 15, 2021

After a year filled with challenges, the restaurant industry has managed to get back up on its feet and make a heroic comeback. Now that sales have started to pick up and the threat of another closure...

All About Imprints | Embroidery

Oct 01, 2021

In the promotional product industry, in order to position yourself as an industry leader, it is not sufficient to merely educate your customers about the latest products available in the market. You s...

How to Talk to Non-Profits

Aug 20, 2021

Like many other industries, non-profits have also been affected by the pandemic. Funding has slowed as the economic downturn has pushed people to reconsider donating their hard-earned money to charity...

Showcase Strategies You Can Use

Aug 06, 2021

There are many strategies out there that you can employ when trying to showcase your products to the public. Technological advancements and the increasing digitization of our daily lives has made thin...

Making the Sale! Appeal to Their Aesthetics!

Jul 23, 2021

A lot has changed in the industry this past year, regardless of who your market is. Even the industry’s big spenders, sectors such as education and healthcare, are experiencing huge changes in d...

Teach Your Customers about the Power of Promo

Jul 09, 2021

When it comes down to proven marketing tactics that can reach and engage clients, you will not find many methods that are more effective at spreading the word about a business or brand than promotiona...

Get Them Thinking about Going Back to School

Jun 11, 2021

Planning for back school can be a real challenge especially under the unprecedented circumstances of a world pandemic. However, with a number of positive predictions beginning to take shape regarding ...

Help Your Customers Into PPE Gear

May 31, 2021

Personal protective equipment (PPE) is a rapidly growing promotional product category which continues to permeate the public sphere. With lockdowns and social distancing protocols still looming, there...

Golf Season Promos to Excite Your Customers!

May 14, 2021

From fundraisers and charity tournaments to playing friendly rounds with friends, golf brings forth many opportunities for your customers to showcase their brand. The great thing about golf season is ...

Help Your Customers Gear Up For Summer

May 03, 2021

Distributors should take advantage of the possibilities brought forth by the start of a new season by expanding their product offerings, or alternatively find new ways to market existing line ups. At ...

Quench Their Curiosity with These Great Drinkware Picks!

Apr 01, 2021

Drinkware remains one of the top categories for businesses to advertise and promote their brand to the public. Whether it’s the gym, the office, or at home - mugs, water bottles and tumblers pri...

Seeing Green

Mar 19, 2021

As a distributor of promotional products, you should always be looking for new items to expand your current product offering. Alternatively, you could devise new ways to market existing products by hi...

Moment Merch

Mar 05, 2021

As a distributor of promotional products, it is important to stay up to date with all of the current trends in the promotional advertising industry in order to bring your customers more of the product...

Beyond Print

Feb 19, 2021

A successful logo is more than just a symbol of identification of a company’s product and services. A good logo will draw in the public by telling a story, and conveying the brand’s messag...

Top Markets to Target in 2021

Feb 11, 2021

With many lockdown measures still in place, it is safe to assume that many of the shifts and pivots brought forth by the pandemic will remain in place at least for the first part of 2021. This means t...

Stand out with Winter Colours

Dec 11, 2020

The start of a new season offers creative possibilities for promotional product distributors to market and expand their product offerings. One of the ways you can encourage clients to revamp their mar...

Trends to Look for in 2021!

Nov 27, 2020

As the year comes to an end, this gives us an opportunity to look back and reflect on product trends that stood out in the promotional marketing industry. Based on this analysis we are able to make pr...

How to Appeal to the Budget Conscious Client

Nov 13, 2020

2020 has been a challenging year for everyone, including promotional product distributors. As a side effect of social lockdown measures, the economy has taken a hit, resulting in production slowing do...

Finding the Right Imprint For Your On-Trend Buyer

Oct 16, 2020

As a distributor of promotional products it is imperative to stay up to date with all of the imprint methods, and techniques available in the industry. While some are part of a fad and become popular ...