Generating Better Blog Content
Apr 19
Nowadays with the prominence of the internet and the rise of e-commerce practices, it is more important than ever to build an online presence for your business. A good online blog can improve your ...
Continue ReadingQ4 Sales & Targets
Nov 10, 2023
For many promotional product distributors, the end of the year is the busiest time as clients look for corporate and employee gifts to close out the year in style. Right now is the perfect time to ...
Continue ReadingJust in Time for Summer Holidays
Jun 24, 2022
Although summer is upon us, it is not too late to pitch your clients promotional products that are perfect for the upcoming holidays this season. From patriotic celebrations to awareness days, ther...
Continue ReadingSelling to Niche Markets
May 27, 2022
If you have established yourself in the promotional products market by offering a broad range of products that allow you to get orders from many different types of clients, now is a great time to e...
Continue ReadingTarget Summer!
May 13, 2022
Appealing to your customer's needs is a great way to help you make the sale! But pitching the same promo products to all of your customers year-round may not be the best approach. Instead, you may ...
Continue ReadingShow Them the Value of Customization Options
Apr 29, 2022
Part of being an insightful, industry-leading distributor of promotional products is having the ability to determine which imprint methods are suitable for each item and occasion. Decoration option...
Continue ReadingEaster Themed Promotions
Apr 15, 2022
After many winter months, businesses are now gearing up with giveaways and promotional tools to make their long-awaited comeback this year. As we continue to recover from the long-lasting effects o...
Continue ReadingSpring Trends!
Apr 1, 2022
Spring is here which means that sales opportunities are beginning to heat up! Golf tournaments, family picnics and company barbeques are all great occasions for your customers to promote their bran...
Continue ReadingCharity, Fundraisers & Non-Profit Promotions
Mar 18, 2022
As restrictions are being lifted and in-person events ramp up across the country this will surely have an impact on the landscape of the promo products industry. Amongst the many industries to targ...
Continue ReadingSell them on Sustainability!
Mar 4, 2022
More than a simple trend, sustainability has become a top priority in the promotional products space as consumers are becoming more educated about the effects of their actions on the environment. A...
Continue ReadingGo Social!
Feb 22, 2022
Promotional products can be used in a myriad of ways to build brand awareness and keep audiences connected. In the age of social media, promotional products have never had a better stage to shine o...
Continue ReadingUsing Videos to Help Make the Sale
Feb 4, 2022
As a promotional products provider, it is imperative to constantly be looking for new ways to grow your business and seek out new creative solutions to get more sales. In a crowded marketplace, the...
Continue ReadingMaking the Most of In-Person Events
Jan 21, 2022
In 2020 and throughout 2021 we saw the rise of virtual events as a creative response for businesses and event planners to deal with the adverse circumstances brought upon by the world pandemic. Thi...
Continue ReadingGet them Excited for the New Year
Dec 10, 2021
As another year comes to an end, many businesses have already started to plan their marketing material for the upcoming year. As a distributor, this is the perfect time to get customers excited abo...
Continue ReadingWorking with Small Businesses
Nov 26, 2021
In the last year, many small businesses were hit hard and were even forced to close for good. However, it is not all gloom and doom as the pandemic also gave way for individuals to launch new busin...
Continue ReadingMarketing Tips 101
Nov 12, 2021
As we enter the last part of the year, this is a great time for promo distributors to dust off their marketing strategies and begin brainstorming new ideas. Combining creative ideas and strategic t...
Continue ReadingFood, Drink, and Restaurant Promotions!
Oct 15, 2021
After a year filled with challenges, the restaurant industry has managed to get back up on its feet and make a heroic comeback. Now that sales have started to pick up and the threat of another clos...
Continue ReadingAll About Imprints | Embroidery
Oct 1, 2021
In the promotional product industry, in order to position yourself as an industry leader, it is not sufficient to merely educate your customers about the latest products available in the market. Yo...
Continue ReadingHow to Talk to Non-Profits
Aug 20, 2021
Like many other industries, non-profits have also been affected by the pandemic. Funding has slowed as the economic downturn has pushed people to reconsider donating their hard-earned money to char...
Continue ReadingShowcase Strategies You Can Use
Aug 6, 2021
There are many strategies out there that you can employ when trying to showcase your products to the public. Technological advancements and the increasing digitization of our daily lives has made t...
Continue ReadingMaking the Sale! Appeal to Their Aesthetics!
Jul 23, 2021
A lot has changed in the industry this past year, regardless of who your market is. Even the industry’s big spenders, sectors such as education and healthcare, are experiencing huge changes i...
Continue ReadingTeach Your Customers about the Power of Promo
Jul 9, 2021
When it comes down to proven marketing tactics that can reach and engage clients, you will not find many methods that are more effective at spreading the word about a business or brand than promoti...
Continue ReadingGet Them Thinking about Going Back to School
Jun 11, 2021
Planning for back school can be a real challenge especially under the unprecedented circumstances of a world pandemic. However, with a number of positive predictions beginning to take shape regardi...
Continue ReadingHelp Your Customers Into PPE Gear
May 31, 2021
Personal protective equipment (PPE) is a rapidly growing promotional product category which continues to permeate the public sphere. With lockdowns and social distancing protocols still looming, th...
Continue ReadingGolf Season Promos to Excite Your Customers!
May 14, 2021
From fundraisers and charity tournaments to playing friendly rounds with friends, golf brings forth many opportunities for your customers to showcase their brand. The great thing about golf season ...
Continue ReadingHelp Your Customers Gear Up For Summer
May 3, 2021
Distributors should take advantage of the possibilities brought forth by the start of a new season by expanding their product offerings, or alternatively find new ways to market existing line ups. ...
Continue ReadingQuench Their Curiosity with These Great Drinkware Picks!
Apr 1, 2021
Drinkware remains one of the top categories for businesses to advertise and promote their brand to the public. Whether it’s the gym, the office, or at home - mugs, water bottles and tumblers ...
Continue ReadingSeeing Green
Mar 19, 2021
As a distributor of promotional products, you should always be looking for new items to expand your current product offering. Alternatively, you could devise new ways to market existing products by...
Continue ReadingMoment Merch
Mar 5, 2021
As a distributor of promotional products, it is important to stay up to date with all of the current trends in the promotional advertising industry in order to bring your customers more of the prod...
Continue ReadingBeyond Print
Feb 19, 2021
A successful logo is more than just a symbol of identification of a company’s product and services. A good logo will draw in the public by telling a story, and conveying the brand’s mes...
Continue ReadingTop Markets to Target in 2021
Feb 11, 2021
With many lockdown measures still in place, it is safe to assume that many of the shifts and pivots brought forth by the pandemic will remain in place at least for the first part of 2021. This mean...
Continue ReadingStand out with Winter Colours
Dec 11, 2020
The start of a new season offers creative possibilities for promotional product distributors to market and expand their product offerings. One of the ways you can encourage clients to revamp their ...
Continue ReadingTrends to Look for in 2021!
Nov 27, 2020
As the year comes to an end, this gives us an opportunity to look back and reflect on product trends that stood out in the promotional marketing industry. Based on this analysis we are able to make...
Continue ReadingHow to Appeal to the Budget Conscious Client
Nov 13, 2020
2020 has been a challenging year for everyone, including promotional product distributors. As a side effect of social lockdown measures, the economy has taken a hit, resulting in production slowing...
Continue ReadingFinding the Right Imprint For Your On-Trend Buyer
Oct 16, 2020
As a distributor of promotional products it is imperative to stay up to date with all of the imprint methods, and techniques available in the industry. While some are part of a fad and become popul...
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