Jun 13, 2025
As a promo distributor, you know the promotional products industry is buzzing with opportunity, but standing out in a crowded market can be a challenge for some. The key to capturing attention and ...
Continue ReadingMay 23, 2025
As a distributor of promotional products, understanding the buying behaviour of corporate clients is critical to delivering value and driving sales. While it may seem like they just want some brand...
Continue ReadingMay 9, 2025
Startups and small businesses may not have the budgets of corporate giants, but they have something just as valuable: a need to stand out. When it comes to startups and small businesses, it's not j...
Continue ReadingFeb 28, 2025
It's official, the Pantone colour of the year is Mocha Mousse! For distributors, the Pantone colour of the year has a huge influence on the promo products industry as it is often used in marketing ...
Continue ReadingDec 6, 2024
As a plethora of new start-up companies enter the workforce every day, it can be expected that new promo will be required in order to fulfill their needs. As older generations hit their retirement...
Continue ReadingFeb 16, 2024
When your customers are looking for trendy promo they can use to advertise their business, make sure to pitch them headwear. Custom hats are everywhere, at sporting events, political rallies, produ...
Continue ReadingFeb 2, 2024
All throughout February we are stitch crazy as it is embroidery month! As a distributor, this is a great chance to educate your clients about the wonders that this imprint method can do for their b...
Continue ReadingMay 26, 2023
One of the great features of promo apparel is that it can be enjoyed by everyone. As it's not industry specific and serves different purposes, clients can use products from this category to achieve...
Continue ReadingApr 28, 2023
When clients say they want new promo for their businesses or events, they are usually referring to fashionable on-trend products. A product category that is constantly evolving through the emergenc...
Continue ReadingApr 14, 2023
Following trends is critical for the success of any promo product distributor. When it comes to promotional apparel, knowing what's in and what's out can provide a huge benefit for your clients. Fr...
Continue ReadingMar 3, 2023
As a distributor of promotional products, offering a wide range of imprint options is a great way to position yourself as an industry leader in a competitive market. When you combine the power of ...
Continue ReadingDec 23, 2022
The Advertising Specialty Institute (ASI) reports that 69% of consumers own promotional headwear. This means that they are among the most popular products to customize with a logo or personalized m...
Continue ReadingApr 29, 2022
Part of being an insightful, industry-leading distributor of promotional products is having the ability to determine which imprint methods are suitable for each item and occasion. Decoration option...
Continue ReadingMar 4, 2022
More than a simple trend, sustainability has become a top priority in the promotional products space as consumers are becoming more educated about the effects of their actions on the environment. A...
Continue ReadingOct 1, 2021
In the promotional product industry, in order to position yourself as an industry leader, it is not sufficient to merely educate your customers about the latest products available in the market. Yo...
Continue ReadingFeb 19, 2021
A successful logo is more than just a symbol of identification of a company's product and services. A good logo will draw in the public by telling a story, and conveying the brand's message to ulti...
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