Q4 Sales & Targets

  • Nov 10, 2023

For many promotional product distributors, the end of the year is the busiest time as clients look for corporate and employee gifts to close out the year in style. Right now is the perfect time to add more holiday gifts, awards, and prizes to your lineup, that way your customers will be ready for the season. Below are some of the products you can pitch and the markets that they are better suited for to help you maximize your 4th quarter sales. 

 

Corporate Gifts & Incentives

The holidays are often a time of reflection and appreciation. From personal achievements all the way to important career milestones, the end of the year is ideal for providing incentives that keep team members engaged. Remind your customers about the importance of showing employees and clients how much they appreciate them. Whether it's a corporate gift or an award for their performance, branded promo provides a personal way to say “thank you”. Ideal products include gift sets, desk accessories, kitchen items, and drinkware.

 

Hospitality & Travel
Many will use the holiday break as an opportunity to take a much-needed vacation. Whether they are going to a sunny destination or simply going back home for the holidays, there are many items that will come in handy as they travel. Branded tech like chargers and speakers are great for solo travelers as well as luggage tags that can be used throughout trips. With airports, train stations, and buses being extremely busy during this time, products like tote bags and drinkware can be used to generate impressions making them absolute must-haves. 

 

Winter Promos 

Due to the change in weather in many parts of the Northern Hemisphere, many of your clients will be looking to update their wardrobe with some warmer clothing. Right now, beanies are a great choice for anyone looking for a seasonally relevant gift. The great thing is that they can be used by virtually any industry, allowing you to sell more of your products. Long sleeves, hoodies, and jackets are also popular options for this time of year. Alternatively, they can give out ice scrapers which are just as effective at promoting their brand. Consider adding items from different price points based on your client's budget. Even something small can have a big impact on their employees and customers. 

 

Although companies can order promo at any time of the year, knowing their peak seasons is important. Likewise knowing the type of products customers are more likely to be in need of during a specific time can also help you maximize your sales. Q4 is a great time for businesses to purchase promo that they can use for customer loyalty and employee appreciation purposes. Many organizations will be looking for promo that they can give out early next year as part of their marketing strategy, for this reason, you should remain prepared with a number of options for these types of clients.