Festival Season

  • Jun 21, 2024

With most of the summer having already passed, before you blink it’ll all be over! But before it ends we want to highlight a unique advertising opportunity for all your clients that you can still take advantage of. Festivals come in all shapes and sizes and are an important part of summer celebrations. From music and food to arts and crafts - festivals attract huge crowds of all ages making them an ideal place to spread the word about a brand or company.  Whether you are working with the organizer of the event, a sponsor, or an exhibitor, branded products will help them make a more memorable experience for everyone in attendance. 

 

One of the main reasons to consider personalizing promotional material for festivals is the increased visibility offered by these products. As people spend endless hours under the sun; walking, dancing, and doing other physical activities, it would be a good idea for your clients to add their logo to a water bottle or tumbler. These are great as they will remain visible in people's hands allowing others to become accustomed to your brand.  By gifting attendees branded drinkware, they will have tangible products that not only remind them of the special day but also serve as a platform for increasing brand awareness. 

 

Make sure to add products to your lineup that concert-goers will appreciate. For example, Bluetooth speakers can be used to play their favourite band’s music once the event is over.  Other tech-related products such as phone stands and wireless chargers can be used to appeal to a young and tech-savvy audience. While cell phone accessories are ideal tools for businesses to engage with the public as a great majority of the population owns a cellphone. Encourage your clients to personalize these types of promotional products which have a high likelihood of being utilized by attendees. 

 

Another way clients can connect with their audience using promotional products is through sponsorships. As festivals are community-driven events with local artists and limited budgets - donations will come in handy. Apparel can be personalized to keep staff, volunteers, and organizers easily identifiable. Clients can supply their own t-shirts, jackets, and vests to be branded using our decoration services. From banners, ideal for on-site branding, to golf accessories that can be used as prizes for contests, there are several products you can personalize for donations. 

 

Summer events are often associated with entertainment, fun, and enjoyment. Pitch your clients products that will assist in creating positive experiences by allowing them to make the most of the warm weather! Take advantage of these opportunities before the festival season is over and strengthen your ties within the community by being the go-to promo supplies for these types of occasions.